Qltowy Koncept 2016 for MACROVITA

We received the Qltowy Concept 2016 award for the use of argan stem cells

For the 20th time, the monthly magazine “Magazyn Kosmetyki” organized the Qltowy Kosmetyk competition. This is an important industry award granted to the best cosmetic products that have recently appeared on the Polish market.

The MACROVITA brand received the statuette. The MACROVITA Olive & Argan Multi-Effective 24-hours hyaluronic cream with argan stem cells received the prestigious Qltowy Concept 2016 award for the innovative use of argan stem cells.

The excellent and innovative cream formula contains a unique ingredient – argan stem cells obtained from specially selected argan trees. Argan stem cells affect skin cells in the dermal layer, primarily by increasing their vitality, restoring their ability to divide and supporting the production of structural components such as collagen, elastin and hyaluronic acid.

Another MACROVITA innovation – the TimeCode™ ingredient – is responsible for the effective anti-ageing action of the cream. This effect is permanently combined with long-lasting, deep hydration of skin cells and a brighter-looking complexion. The formula leaves the skin deeply moisturized and rejuvenated, while also protecting it from the destructive effects of time and polluted environments.

Importantly, the cream contains more than 14 natural active ingredients as well as a hypoallergenic fragrance composition.

• effective use of argan tree stem cells
• innovative ingredients – TimeCode^TM + DayMoist^TM
• protection against the effects of time and polluted environment
• natural ingredients: 86%
• natural cosmetic – free from parabens, mineral oils, petrolatum and propylene glycol

The winning statuettes of the 20th edition of the nationwide Qltowe Kosmetyki 2016 competition were presented on June 23, 2016 during the gala at Villa Foksal in Warsaw. The gala was hosted by television journalist, producer and screenwriter Tomasz Kammel.

The winning cosmetics were selected by an 11-member jury, including:

• MAGDALENA GROSZEWSKA, beauty and cosmetics expert
• KATARZYNA GIDLEWSKA, client director, AC Nielsen Polska
• ANNA ORŁOWSKA, owner of Make Up Studio, makeup artist for TVN Style
• KAROLINA MALINOWSKA, journalist, model and mother
• Dr BARBARA WALKIEWICZ-CYRAŃSKA, President of the Polish Association of Aesthetic Dermatologists, owner of Centrum Viva-Derm clinic
• JOLANTA FRASZYŃSKA, well-known film and theatre actress
• PAWEŁ WOCH, managing director of the Laboo drugstore chain
• MARCIN PROKOP, TVN journalist
• on behalf of “Kosmetyki” magazine: editor-in-chief MAJA MARKLOWSKA-DZIERŻAK (jury chair), DANA DOMINOWSKA, advertising director, and MARZENA DĄBROWSKA, advertising specialist

In the previous edition of the competition, the dry argan oil for face, body and hair from the MACROVITA Olive & Argan line was a finalist in the category “Foreign cosmetic product – body care”. Thank you to the Jury for once again confirming the quality of MACROVITA cosmetics.

Our customers can be sure that we place the highest-quality natural cosmetics in their hands.

MACROVITA.pl Team